Connecting Digitally, a brand management and communications agency. Six marketing moves run as one loop. Built in Kolkata, working across India and international markets.

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Digital marketing agency

Viral is easy. Chosen is not. Connecting Digitally is a digital marketing agency.

  1. 01 Digital strategy
  2. 02 Social
  3. 03 Content
  4. 04 Performance
  5. 05 Web
  6. 06 Growth
View our work

01 What we do

Six movements, one system.

Strategy decides it, branding carries it, content feeds it, performance buys the attention, digital holds it and growth compounds it. Most brands buy these from six different people, so nothing connects. We run all six into each other.

01/ 06

Strategy

  • Digital strategy
  • Audits and positioning
  • Consultancy

We read your numbers, your competitors and your last six months before we make anything.

Branding

  • Brand development
  • Creative design
  • Identity systems

A look and a voice people recognise before they read the name.

Content

  • Content production
  • Photography
  • Video and film
  • Social media

Shot, cut and written here. Built for a phone screen first, not cropped down from a wide one afterwards.

Performance

  • Meta ads
  • Google ads
  • Performance marketing
  • Lead generation

Paid attention, bought deliberately, and measured against bookings rather than impressions.

Digital

  • Website development
  • SEO
  • Digital experience

The place all of it points to. Fast, built for a thumb, and aimed at one action.

Growth

  • Influencer marketing
  • Public relations
  • Reporting that ties to revenue

One report a month that connects the work to bookings, orders or enquiries. Not impressions.

The loop

Each one pays for the next.

Bought separately they never meet. Run together, every move makes the one after it cheaper.

The six movements connect to each other as this section is scrolled into view.

  • 01

    Strategy

    Decides what is worth doing, before anything is made.

  • 02

    Branding

    Gives it a face and a voice people recognise.

  • 03

    Content

    Feeds it, every week, in the formats people actually watch.

  • 04

    Performance

    Buys the attention the content has earned the right to hold.

  • 05

    Digital

    Catches all of it and turns it into one action.

  • 06

    Growth

    Measures what happened and decides what the next month buys.

That is the whole pitch.

02 The work

Names you already know.

Hotels, restaurants, schools and food brands, across India and Dubai.

Four we can talk aboutCase studies

  1. 01

    Monotel

    Hotel · Social, collateral and paid advertising

    Challenge

    A hotel is three businesses. Rooms, restaurant and banquets sell to three different people, and what lands with one rarely lands with the next.

    Approach

    Give each its own audience and its own reason to book, run all three off one brand, and keep the spend on whatever is in season.

    What we did
    • Monthly social content across rooms, restaurant and banquets
    • Brand collateral and print held to the property’s standard
    • Paid campaigns planned around the season
    Result

    Three floors on one brand and one calendar, each still speaking to its own guest.Monotel

  2. 02

    Delish Dreams Events & Decor

    Events and decor · Brand and content

    Challenge

    Events and decor sells on how the last one looked. The work was good; the way it reached people was not doing it justice.

    Approach

    Build an identity that meets the standard of the work, then show the work inside it — framed and captioned the same way every time.

    What we did
    • Brand direction and a system for presenting finished events
    • Content built to be reused in enquiries, not posted once
    Result
    Their understanding of branding and content helped us create a stronger digital identity and showcase our work more effectively.Delish Dreams Events & Decor
  3. 03

    The Yellow Turtle Restro

    Restaurant · Paid advertising

    Challenge

    One brief: advertising. Not the brand, not the feed — the money that goes out, and whether any of it comes back.

    Approach

    Agree what a good week looks like first, then move audience, offer and creative one at a time, so it stays clear which one did it.

    What we did
    • Meta and Google campaigns built around the offer, not the brand film
    • Audience and creative tested one variable at a time
    • Spend moved when it stopped buying what it was meant to
    Result

    An ad account that can be accounted for: what the money bought, and what to stop paying for.The Yellow Turtle Restro

  4. 04

    Thakurbarir Henshel

    Restaurant · Performance and campaigns

    Challenge

    Content was going out steadily and being judged as content, never against the business underneath it.

    Approach

    Start from the other end: decide what each platform, promotion and campaign is meant to earn, then decide what it looks like.

    What we did
    • A performance-led read of the delivery platforms and promotions
    • Campaigns planned against business outcomes, not post counts
    • A standing review of what was underperforming
    Result
    They looked at our food delivery platforms, promotions and digital campaigns from a business perspective rather than simply focusing on content.Thakurbarir Henshel

Clients we work with22

The archivePick a kind

Sites we built, and still run3 live

selvelglobal.comThe Selvel Global online store, built by Connecting Digitally Selvel GlobalHomeware and kitchenware storeVisit indira-foods.comThe Indira Foods website, built by Connecting Digitally Indira FoodsFood brandVisit nisargafresh.nlThe Nisarga Fresh supermarket store, built by Connecting Digitally Nisarga FreshIndian supermarket, NetherlandsVisit
aranyakhotelresort.inRelaunching Aranyak Hotel & ResortHotel and resortSite offline

Creator pages we grew2 accounts

03 How it runs

Three weeks to the first move.

01

Map

We read your numbers, your competitors and your last six months of marketing. You get the findings whether you hire us or not.

02

Link

Every channel is planned in one sheet, so search, social, content and the site push the same message in the same week.

03

Compound

Then we run it, and you get one report that ties every rupee to bookings, orders or enquiries. Not impressions.

04 How this page was made

This page is the portfolio.

Everything above came out of our own room. The television commercial was shot, cut and graded here. The vertical films were built for a phone screen first, not cropped down from a wide one afterwards.

The menus and brochures were designed, proofed and sent to print. The four websites are live, and you can click them.

Nothing on this page was handed to another studio and marked up on the way back, which is why a campaign gets from the first call to on air in weeks instead of quarters.

05 The awkward questions

Ask us the hard ones.

The people you meet. We are a small team in Kolkata, and whoever takes your first call stays on your account. No junior quietly inherits your brand while you are told it is a dedicated team.

Three months to start, because nothing honest shows results in four weeks. After that it is monthly. No cancellation fee, and you keep every account, asset and login. They were always yours.

One salary buys one skill. The same money here buys strategy, social, search, content, PR and a site, plus the tools to run them. If one in-house person is genuinely enough for your brand, we will say so on the first call.

Most of our clients are hotels and restaurants. We know what a slow Tuesday costs and we know covers matter more than reach. If you are outside hospitality, tell us, and we will be straight about whether we are the right shop.

One report that connects the work to bookings, orders or enquiries, a named person who answers, and access to every account we run for you. No black boxes.

A conversation first. Half an hour to understand the business, what you are trying to move and what is getting in the way. If we are the right shop for it, we will tell you what the next step looks like. If we are not, we will tell you that instead.

In their words

What they told us, unedited.

Connecting Digitally helped us take a more performance-focused approach to our online presence. They looked at our food delivery platforms, promotions and digital campaigns from a business perspective rather than simply focusing on content. Their team was proactive about identifying areas that could be improved.
Thakurbarir HenshelRestaurant
Connecting Digitally understood our restaurant and the kind of audience we wanted to reach. Their approach to content and social media helped us present our food and offers in a much more engaging way. The team is creative, responsive and always willing to try new ideas.
Shaikh's RestaurantRestaurant
Connecting Digitally helped us bring more structure to our digital presence, especially across Zomato and Swiggy. They worked on optimizing our listings, menu presentation and promotional strategy while also helping us communicate the restaurant better online. What we appreciated most was that they looked beyond just social media and focused on the complete customer journey. Their team is proactive, responsive and genuinely involved in improving the business.
The 256 Family RestaurantRestaurant
Connecting Digitally helped us present our work in a much more professional and visually appealing way. Their understanding of branding and content helped us create a stronger digital identity and showcase our work more effectively.
Delish Dreams Events & DecorBrand and content

06 What we believe

What we believe

Creativity without strategy is decoration. Strategy without creativity is invisible.

Connecting Digitally brings both together. That is the whole idea, and it is why the work is not split into a creative team and a numbers team who meet on a Friday.

  1. 01

    We start with the business, not the feed.

    What a brand needs is rarely more posts. It is usually a clearer reason to be picked over the one next to it. We work that reason out first, and only then decide what gets made.

  2. 02

    Six moves, one argument.

    Strategy, content, media and the website are not separate projects that happen to share a client. The ad, the listing, the landing page and the reply in the inbox are one conversation, so they get planned as one.

  3. 03

    We tell you what is not working.

    Including when it is something we made. A report that only carries good news is not a report, it is marketing pointed at the person paying for it.

Every brand we take on gets the same first question: why should anyone choose this one? Everything after that is the answer, made visible.

07 Let’s work together

Tell us where you want the brand to be.

We will build the route.

In a hurry? WhatsApp +91 89105 18282

hello@connectingdigitally.in +91 89105 18282 WhatsApp

Step 1 of 3. What you need.

What do you need help with?

Pick as many as apply. If you are not certain, pick the one that keeps you up at night and we will work the rest out on the call.

Services

Who are we talking to?

So the call goes to the right person and the right brand.

The shape of it.

A range is enough. It decides what we can honestly recommend, and we would rather say so before the call than during it.

Monthly budget

Pick your slot.

Thirty minute web conference. Choose a time that suits you — it's confirmed instantly, with no waiting.

 

Pick a day first.

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